[rescue] [webdesign at sun.com: sun.com redesign]

Kevin Loch kloch at gurunet.net
Fri Apr 19 11:11:20 CDT 2002


Bill Bradford wrote:
> Hello,
> 
> Thank you for taking the time to share your opinion about the new Sun.com
> website.  Your viewpoint matters a great deal to us and your comments are
> being included with many others in deciding how to continue improving Sun.com.
> 
> As we developed the new site, we solicited feedback from a wide range of
> customers and incorporated their comments into the new design. We are
> committed to continuing that process to make sure that the user experience
> for all visitors to Sun.com is as good as it can possibly be.
> 
> Please revisit the site from time to time to see what has been updated and
> improved and continue to provide us with feedback. We will continue to listen
> and we will continue to work to improve the site.
> 
> Thank you again for sharing your opinion. In return we will, over time, make
> Sun.com a better and more effective site for you.
> 
> Yours,
> The Sun.com team

Translation:

Fuck Off!  We know how to let the idiots-in-a-suit ruin our brand.
We did dozens of focus groups with leading enterprise-class corporate
executives.  We hired a team of best-of-breed website design
craftspeople,
lead by a team of senior architects with a combined 382 years of
mission-critical brand delivery platform experience.  We even
comissioned a team of near-blind Pantone(tm) certified strategic
brand color blend specialists.  In all, we are quite please with
our new website, and we believe it sends a clear message about
our company and it's managment, and the direction were heading.

KL



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