MOPAR Was:Re: [geeks] Re: Need an opinion

[Bruce Pullig]

At 02:29 PM 5/17/2002, you wrote:
>Message: 12
>Date: Fri, 17 May 2002 14:52:50 -0400
>Subject: Re: [geeks] Re: Need an opinion
>From: alex j avriette <avriettea at speakeasy.net>
>To: geeks at sunhelp.org
>Reply-To: geeks at sunhelp.org
>
> >> MOPAR? Is that an acronym?
> >
> > MOPAR means Chrysler.  MOPAR parts == Chrysler parts, MOPAR
> > service==Chrysler
> > service, etc.  I don't know what it exactly stands for though.
>
>it doesn't really mean anything. the origin of the term is kind of a
>mystery. some people have decided it is derived from "mo' paahhhrrr"
>(think heavy southern twangish pronunciation), others that it came from
>an acronym to which the "PAR" was parts or something. at any rate, there
>is no real accepted meaning other than chrysler corporation's
>performance parts division.

Back in the days that I raced a Chrysler Laser in SCCA Showroom Stock the 
MOPAR catalog had the following explanation for the "MOPAR" name:

They used to ship Chrylser & Dodge parts in crates to dealers.  On the 
crates they spray painted the words "Motor Parts" on separate lines using a 
stencil.  Apparently someone got lazy one day and didn't spray but the 
first part of the stencil, thus only "Mo" & "Par" showed.  When it arrived 
at the dealer with parts someone remarked about the "special MoPar" parts 
going into the Dodge NASCAR race cars.  Somehow that name stuck.

-- 
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   Bruce Pullig
   Senior Systems Administrator
   Schlumberger Information Solutions
   Data Management Center
   5444 Westheimer, Suite 800, Houston, TX 77056
   Phone: 713.350.4217  Fax: 713.350.4102
   bpullig at slb.com
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